Additional Privacy Notice for UK and EEA Residents

Information collected

Purposes of processing

Lawful basis relied on

Personal Identifiers: We may collect your name, email address, social media handles, shipping address, billing address, zip or postal code, telephone number, unique personal identifier, online identifier, Internet Protocol (IP) address, account name, or other similar identifiers. If you create an account, we also collect your username and password.  

Provide our services. We use this Personal Information to provide products and services. For example, to process your orders, process payments, and deliver our products to you where applicable, such as branded or personalized products merchandise that you may purchase through an e-commerce platform. We also use this Personal Information to create, maintain, and otherwise manage your account and profile. We also use your Personal Information to maintain your transaction history and verify eligibility to access our Services. 

Performance of a contract. To fulfil our contractual obligations to you, your employer or a third-party, for example to provide the services described above.

For marketing purposes. If you authorize us to do so, we may use Personal Information for marketing and advertising purposes, such as providing you with information about our products and services and the products and services of our partners and other third parties. If you join our mailing list, we will send you promotional information on our products. We may also use your Personal Information to personalize your experience on our Services, in email, on third-party websites, and on social media. We may use Personal Information to offer and administer special promotions, discounts, purchase incentives, loyalty programs, prize promotions, invites or other similar offers and promotions. We may use Personal Information to display advertisements related to products we think may interest you on our Services, in e-mail communications you consent to receive, on other websites that work with our advertising partners, and on social media platforms. You may decline to receive [email/text] marketing from us by submitting a request here or by following the unsubscribe link contained in the [email/text].

To respond to your requests and communicate with you. We use your Personal Information to communicate with you, such as to respond to and/or follow-up on your requests, inquiries, issues, or feedback, and to provide customer service. We may invite you to participate in surveys on your satisfaction with our products and services. We also use Personal Information to communicate with you about changes to our business practices, policies, programs, and terms and conditions. If you are navigating our Services, you may interact with our chatbot through Facebook Messenger and/or X, in which case, this bot will answer your questions based on the information that it collects about you. Facebook and/or X may also collect information about you through Cookies and pixels on its the Facebook/X platforms, subject to Facebook/X’s privacy policies.

To improve our products and services. We may use your information to make our services, platforms, offerings, marketing campaigns, communications, and products better, including to understand how you use our products and services. We might use your information to conduct research and analysis, as well as develop new services and products.

To administer our Services. We use your Personal Information to manage, maintain, administer, and troubleshoot our Services, including to understand how you interact with our services, platforms, and other communications with you. We also use Personal Information to administer, maintain, and communicate with you about contests and promotions in which you have chosen to participate, including publishing winner information in winner lists and sharing winners list with third parties and /or regulators as required for prize distributions and regulatory purposes respectively.

To comply with our obligations. We may use Personal Information to fulfill our legal obligations, resolve disputes, defend our legal rights, and enforce our agreements. We may also use Personal Information to verify you can legally access our Services. We may also use Personal Information to fulfill contractual obligations we may have to you.

For security and safety purposes and prevent fraud. We use Personal Information to detect, investigate, prevent, or take action regarding possible malicious, deceptive, fraudulent, or illegal activity and protect our Services. We may also use Personal Information to investigate, prevent, and enforce violations of our terms and policies. We may use Personal Information to protect our company, properties, our trademark, customers, business partners and their respective personnel.

·       For analytics purposes. We may use your Personal Information such as customer IDs/internal identifier for analytics purposes, specifically to understand which pages you have visited, elements of the Services you have clicked on, products purchased, advertisements that you have liked or rated in any way, how you reacted to contests, surveys, sweepstakes and other promotions.

·       To personalize your experience. We may use your Personal Information such as name, e-mail address, address, location, telephone, birth information, demographic information and online identifiers to personalize your experience with our Services, our communications to you, and the marketing and advertising that you receive via the agreed channels or which you see on our Services, including to provide personalized recommendations about our products and services, events, promotions, and loyalty programs.

Some of these uses rely on Cookies, in particular those related to marketing, bot services and personalization. To the extent that they do rely on Cookies, please see our Cookie Policy for further information.

Consent – for individuals who sign up to our mailing list, or when you subscribe to marketing communications, targeted advertisements and otherwise where appropriate or as required by law. We also obtain your consent whenever necessary to use Cookies and similar technologies (unless applicable data protection laws permit us to rely on our legitimate interests instead).

Legitimate interests - we have a legitimate business interest in:

-    providing, managing, administering and facilitating your use of our Services in accordance with our commercial interests and legal rights (such as developing user profiles and analyzing customer feedback to better understand our users and how they access and use our Services, and safeguarding Services security)

-    running an effective and sustainable business (such as ensuring our fees are paid)

-    pursuing business development initiatives and keeping you informed of relevant offers

-    taking measures to ensure that the Services are only accessed by authorized users and in accordance with our terms of use

Legal obligation – for any processing in accordance with an applicable legal obligation for example obtaining information to enable us to meet our tax and accounting obligations

Demographic Information: We may collect your age, date of birth, gender, address, zip code, marital status other household information, education level, employment status, race, ethnicity, estimated income, and other similar demographic data, some of which may include characteristics of protected classifications under local law.

Education information: We may collect your education level, for example when you take one of our surveys.

We may collect this information when you chose to provide it to us as part of your profile, when registering to use our Services, to confirm if you are over the legal age so that you can interact with our Services, enroll you in our campaigns, promotions, sweepstakes, loyalty programs or through our marketing and analytics partners and service providers.

We may also use this information for analytics and to personalize your experience – please see above for details.

Legitimate interests - we have a legitimate business interest in:

-    providing, managing, administering and facilitating your use of our Services in accordance with our commercial interests and legal rights (such as developing user profiles and analyzing customer feedback to better understand our users and how they access and use our Services, and safeguarding Services security)

-    running an effective and sustainable business (such as ensuring our fees are paid)

-    pursuing business development initiatives and keeping you informed of relevant offers

-    taking measures to ensure that the Services are only accessed by authorized users and in accordance with our terms of use

Legal obligation – for any processing in accordance with an applicable legal obligation

Explicit consent – we obtain your explicit consent whenever we wish to process any Personal Information that is categorized as “special category data” under applicable data protection laws

Commercial Information: We collect information such as products or services purchased, obtained or considered, or other purchasing or consuming histories or tendencies. This includes information about the transaction, such as product details and the date and location of the purchase/return.  

We may use this information:

-    For marketing purposes – please see details above;

-    To respond to your requests and communicate with you – please see details above

To improve our products and services - please see details above

Legitimate interests - we have a legitimate business interest in:

-    providing, managing, administering and facilitating your use of our Services in accordance with our commercial interests and legal rights (such as developing user profiles and analyzing customer feedback to better understand our users and how they access and use our Service, and safeguarding Service security)

-    running an effective and sustainable business (such as ensuring our fees are paid)

-    pursuing business development initiatives and keeping you informed of relevant offers

Consent – for individuals who sign up to our mailing list, or when you subscribe to marketing communications, targeted advertisements and otherwise where appropriate or as required by law

Payment Information: We collect billing information, such as your credit card number, expiration date, card verification number, billing address if you make a purchase, and other financial information required to allow you to purchase our products. We make sure to use PCI DSS compliant third parties when processing your credit card information.

We may use this information to provide you with our Services – please see details above.

Performance of contract – to perform our contract with you or your employer or a third-party (such as an affiliate or partner of your employer), including sending Service-related communications

Legitimate interests - we have a legitimate business interest in:

-    providing, managing, administering and facilitating your use of our Services in accordance with our commercial interests and legal rights (such as developing user profiles and analyzing customer feedback to better understand our users and how they access and use our Service, and safeguarding Services security)

running an effective and sustainable business (such as ensuring our fees are paid)

Internet or Other Electronic Network Activity Information: We collect details of your visits to, and information generated in the course of using, our Services (including the timing, frequency and pattern of service use) including, but not limited to, traffic data, location data, weblogs and other communication data, the resources that you access, and how you reached our Services. We also collect details regarding the device you use to access our Services, including, but not limited to, your IP address, operating system and browser type, device ID, and Personal Information collected from Cookies and similar technology when you open our emails and visit our Services (for more information about Cookies, how we use them, and your related choices, please see our Cookie Policy).  

We may use this information:

-    To provide you with our Services - – please see details above

-    To improve our products and Services - please see details above

-    To administer our Services - please see details above

-    For security and safety purposes and prevent fraud – please see details above

For analytics and to personalize your experience - please see details above

Consent – we obtain your consent whenever necessary to use Cookies and similar technologies (unless applicable data protection laws permit us to rely on our legitimate interests instead).

Legitimate interests – we have a legitimate business interest in understanding:

-    how our Services are accessed

-    how our Services are used

any problems users have with accessibility and usage across multiple devices

Location Data: For example, you can enter your zip code to know where to find your favorite products near you. We may also collect your IP address automatically when you use our Services. We may be able to determine your general location based on the IP address. 

We may use this information:

-    To provide you with our Services – please see details above;

-    To improve our products and Services - please see details above;

-    To administer our Services - please see details above;

-    For security and safety purposes and prevent fraud – please see details above;

For analytics and to personalize your experience - please see details above

Legitimate interests - we have a legitimate business interest in:

-    providing, managing, administering and facilitating your use of our Services in accordance with our commercial interests and legal rights (such as developing user profiles and analyzing customer feedback to better understand our users and how they access and use our Service, and safeguarding Service security)

-    running an effective and sustainable business (such as ensuring our fees are paid)

taking measures to ensure that the Services are only accessed by authorized users and in accordance with our terms of use

Audio, Electronic, Visual, or Similar Information: We may record audio during customer service calls. We also collect audio or visual information you post to our Services and social media platforms, like photographs or videos. We also collect video and photographs at our in-person events. 

We may use this information:

-    To provide you with our services – please see details above;

-    To improve our products and services - please see details above

-    To administer our Services - please see details above

-    For security and safety purposes and prevent fraud – please see details above

For analytics and to personalize your experience - please see details above

Consent – for individuals who sign up to our mailing list, or when you subscribe to marketing communications, targeted advertisements and otherwise where appropriate or as required by law

Legitimate interests - we have a legitimate business interest in:

-    providing, managing, administering and facilitating your use of our Services in accordance with our commercial interests and legal rights (such as developing user profiles and analyzing customer feedback to better understand our users and how they access and use our Service, and safeguarding Service security)

running an effective and sustainable business (such as ensuring our fees are paid)

Inferences Drawn to Create a Profile About You Reflecting Your Preferences or Characteristics: We analyze your purchases, preferences, or other interactions and may create a profile for you to suggest other products you may be interested in. For example, we collect preference data, such as contact preferences, the flavors that you prefer and products you have purchased.

We may also combine Personal Information from the Services together with other information we obtain from our business records. We may also combine information we collect offline with information we collect online.  Additionally, information collected about you from a particular browser or device may be linked to information collected from another computer or device that we believe relates to you. We may combine information we get from another party with information we already have. We may also aggregate your information with other consumers’ information to understand preferences and trends over time.

We may use this information:

-    To improve our products and Services - please see details above

-    To administer our Services - please see details above

-    For analytics and to personalize your experience - please see details above

These activities do not involve automated decision making about you. The Personal Information is used to create models for retargeting you (for example sharing targeted and specific invites to events in accordance with your preferences, sharing specific promotions related to the product of your choice etc.), and understanding purchase behaviors for building your customer journey.

Legitimate interests - we have a legitimate business interest in:

-    providing, managing, administering and facilitating your use of our Services in accordance with our commercial interests and legal rights (such as developing user profiles and analyzing customer feedback to better understand our users and how they access and use our Service, and safeguarding Service security)

running an effective and sustainable business (such as ensuring our fees are paid)

Employment related Information: If you apply for employment with us, we may collect information such as your name, email address, telephone number, home address, resume/CV, cover letter, education information, employment history, and job preferences. To the extent you participate in an interview process with us, we may also collect information from you via video and/or audio interview(s). We may also share your Personal Information with third parties for the purposes of conducting interview assessments and conducting background/reference checks with respect to your employment and related credentials as part of our hiring process.

We may use this information:

-          For recruitment purposes

-          Conduct interviews and assessments

-          Conduct background checks for hired candidates

To comply with our obligations

Consent – for individuals who sign up to careers page, or when you provide your Personal Information to other recruitment partners for hiring purposes

Legitimate interests - we have a legitimate interest in ensuring we adhere to our hiring process and comply with employment-related obligations.

Legal obligation – for any processing in accordance with an applicable legal obligation

Other Personal Information: We may collect certain Personal Information that has the potential of being more sensitive. For example, we will collect your social security number or government issued identification to verify your age and, when required to comply with the law.  We may also collect your precise geolocation when you use our product finder tool. 

We may use this information:

-          To provide you with our services – please see details above.

-          To comply with our obligations

For security and safety purposes and prevent fraud

Legitimate interests - we have a legitimate business interest in:

-    providing, managing, administering and facilitating your use of our Services in accordance with our commercial interests and legal rights (such as developing user profiles and analyzing customer feedback to better understand our users and how they access and use our Service, and safeguarding Service security)

-    running an effective and sustainable business (such as ensuring our fees are paid)

-    pursuing business development initiatives and keeping you informed of relevant offers

-    taking measures to ensure that the Service is only accessed by authorized users and in accordance with our terms of use

Legal obligation – for any processing in accordance with an applicable legal obligation

Explicit consent – we obtain your explicit consent whenever we wish to process any Personal Information that is categorized as “special category data” under applicable data protection laws

Rights

What does this mean?

The right to be informed

You have the right to be provided with clear, transparent and easily understandable information about how we use your Personal Information and your rights. This is why we are providing you with the information in this notice.

The right of access

You have the right to obtain access to your Personal Information (if we are processing it), and certain other supplementary information (like the information provided in this notice). This is so you are aware and can check that we are using your Personal Information in accordance with data protection law.

The right to rectification

You are entitled to have your Personal Information corrected if it is inaccurate or incomplete.

The right to erasure

This is also known as ‘the right to be forgotten’ and, basically, enables you to request the deletion or removal of your Personal Information where there is no compelling reason for us to keep using it. This is not a general right to erasure; there are exceptions.

The right to restrict processing

You have rights to ‘block’ or suppress further use of your Personal Information. When processing is restricted, we can still store your Personal Information, but may not use it further. We keep lists of people who have asked for further use of their Personal Information to be ‘blocked’ to make sure the restriction is respected in future.

The right to data portability

You have the right to receive your Personal Information in a structured, commonly used and machine-readable format and to request that this Personal Information is transmitted to another controller where this is technically feasible. This right only applies to Personal Information you have provided to us yourself (not any other information), that we process by automated means based on your consent or for the performance of a contract with you.

The right to object

You have the right to object to the use of your Personal Information in some circumstances, such as where we don’t have to process your Personal Information to meet a contractual or other legal obligation. For example, you may object to the use of your Personal Information for direct marketing purposes.

The right not to be subject to a decision based solely on automated processing, including profiling which produces legal effects or similarly significantly affects you

You have the right not to have your Personal Information used to make solely automated decisions about you that may impact you. For example, you have the right not to have your Personal Information used to create a profile of you that automated decisions are later based on without there being any human involvement in that processing.

The right to withdraw consent

If you have given your consent to anything we do with your Personal Information, you have the right to withdraw your consent at any time (although if you do so, it does not mean that anything we have done with your Personal Information with your consent up to that point is unlawful). This includes the right to withdraw consent to us using your Personal Information for marketing purposes.